Creating Compelling AI Video Scripts: Real Examples & Writing Prompts That Work

In today's fast-paced content world, AI video generation tools are transforming how creators work. But even with powerful tools, one key ingredient remains essential: a great script.

Whether you're a marketer, educator, or indie creator, writing a solid script is what separates forgettable videos from viral ones. So how do you write one? Let's break it down with real-world examples, writing frameworks, and prompts you can try right now.

Why AI Video Scripts Matter

The best-performing AI videos almost always start from a clear human input --- a purpose-driven prompt, a logical structure, or even just a solid tone.

Think of AI as your co-pilot. You still need to set the destination.

Script Structure That Works

Here's a proven structure that can guide your next AI video:

1. Hook (5-10 seconds)
Grab attention immediately. Ask a question, show a bold statement, or tease an unexpected result.

"Can AI actually write better scripts than humans?"

2. Core Content (15-60 seconds)
Deliver clear information, in a logical flow. Use "problem → solution," or "question → insight" formats. Break up text for visual pacing.

"Let's test GPT-4 and a human copywriter on the same video brief..."

3. CTA / Ending (5-10 seconds)
Wrap it up with a nudge --- to watch more, subscribe, or take an action.

"Think AI can beat your writing? Try it yourself --- and tag us."

Real AI Video Script Examples

Here's a short-form script created using AI, later polished by a human editor:

Title: How to Turn a Blog Post into a 30s Video
Hook: "You spent 3 hours writing your blog. Want it to reach 10x more people?"
Content: "Grab the intro paragraph. Paste it into a text-to-video AI tool like Morph Studio. Choose your tone. Now --- render. You've got a reel-ready video in 5 minutes."
CTA: "Try it now --- and let your blog speak for itself."

5 AI Video Script Writing Prompts to Use Today

Try these as your base prompt, then refine the results manually:

1. "Explain [complex topic] in under 30 seconds for a beginner."

Great for educational YouTube Shorts or reels.

2. "Tell a quick story about how [product] helped someone solve [problem]."

Perfect for product demo videos or testimonials.

3. "Create a mini listicle about the top 3 myths in [your niche]."

Engaging for thought leadership content.

4. "Compare two options: [thing A] vs [thing B], in under 60 seconds."

Ideal for explainer or decision-making content.

5. "Summarize a blog post into 3 talking points, ready for voiceover."

For turning existing content into video-friendly scripts.

Tips to Make AI-Generated Scripts Feel Human

- Add pauses, filler words, or rhetorical questions.

Real humans don't talk like textbooks.

- Include emotion or personal language.

Words like "you," "imagine," or "trust me" go a long way.

- Don't skip the edit.

Even if the AI writes 80%, spend 10 minutes tightening tone and flow.

Final Thoughts

Writing for AI videos is part creative writing, part smart prompting. But with a few frameworks and examples in hand, you can go from blank page to polished video faster --- and more effectively --- than ever.

Looking for script-to-video tools? Explore Morph Studio --- and see how our users are turning ideas into impact, one script at a time.